CU Boulder is looking to rally the community through their #ShouldertoShoulder campaign on Twitter with student athletes and crowdfunding with university matching.

The university matching gift of $1.6 million is meant to help students, staff and faculty navigate the financial hardships of the pandemic by matching up to $1.6 million of gifts to the Student Emergency Fund and the Staff and Faculty Emergency Fund.

The Buffs Together campaign is also helping connect students to volunteer opportunities.

“Through Buffs Together, we aim to connect all the good works happening to support our fellow Buffs in need of help,” Chancellor Philip P. DiStefano said. “Despite the current distances between us, we stand shoulder to shoulder —just like we always have. We’re facing the global coronavirus pandemic as a community: We are all Buffs together.”

CU Boulder alumni, students, faculty and staff are encouraged to engage on social media platforms using the hashtag #ShoulderToShoulder (a riff off the CU Boulder fight song), and share: encouraging words and images; gratitude for those who are keeping our community moving forward; and favorite Buffs memories.

“Our university has faced major challenges before, and—together—we overcame and became stronger and this one is no different,” DiStefano said. “We will remain strong and support one another as a community.”

Admin