Reid Friedenberg is a University of Colorado Boulder alum with a BSBA in Marketing and Entrepreneurship and a minor in Creative Technology and Design. From Cleveland to Boulder to New York City, Reid is an early-career creative driven by storytelling, culture, and community. Fashion-obsessed, music-loving, singer-songwriting cinephile and self-proclaimed wino, he pursues creative projects across multiple disciplines. He is especially drawn to work that blends creativity with human connection, and believes the best stories are the ones that make people feel seen.