I am well aware that most people don’t really know what triathlon is. I would say 80% of people only know that it has something to do with biking, swimming, and running. Out of these people maybe half know that there is a race in Hawaii and that it is really hard. Because of this it should be no surprise for a triathlete when talking to someone and they say something like “Oh you do triathlon, have you done the one in Hawaii?”. Personally I enjoy explaining that not all triathlons are Ironman distance, and that there are lots of races that aren’t in Kona, Hawaii. For all of you reading... Read More

Boulder has a reputation for being a very healthy, active, and outdoorsy place. I was recently on Tinder and just about every girl on there had some sort of picture of themselves hiking, snowboarding, or finishing the Bolder Boulder on their profile. Their favorite places to shop include the bike shop, Whole Foods, and REI. It makes sense when you think about it, just look at the flatirons. I like to call it the health trap. Stay in Boulder long enough and eventually you will pick up an outdoorsy hobby. This hobby will introduce you to people who are healthy eaters. These health nuts will consciously... Read More

For today’s Pay-it-Forward Friday, we’re giving away a $30 Boulder Running Company gift certificate to help you gear up for the Ironman triathlon. This is no typical triathlon, however. If you haven’t already heard, Ironman is hosting the world’s largest ever triathlon in Boulder on this coming Sunday. So essentially, if you’re volunteering or racing in this competition, then now is a great time to go to Boulder Running Company and get some new athletic gear! Even if you’re not participating in the race, wouldn’t you love to get a new pair of socks... Read More